The challenge for magazine publishers now, he says, is to take a step up out of the magazine site ghetto into competition with the real Internet players.Perhaps the biggest trend in publishers’ online playbooks these days is social networking—that is, building their own Facebook or MySpace communities within their urls. Fast Company announced in February the relaunch of its site with user profiles—representing a full-blown stab at social networking. “Our aim isn’t to create an impersonal business social network,” proclaimed Mansueto Digital president Ed Sussman, “but to greatly enhance the level of business conversation in the nation.”Also in February, Variety launched the Biz, for better or worse its attempt at a Facebook-style community. And Martha Stewart added social networking features to marthastewart.com last year.New ToolsWikis have clearly made an impression on magazine publishers—even if some admit they still have no idea what one is. Sports Illustrated launched an ambitious archival project, the SI Vault, opening up its 54-year archive to users for linking video, photos, statistics, and, of course, the obligatory Wiki-ing. SI executives hope all the cross-linking and search engine optimization inherent in the Vault will add 5 million monthly unique visitors to the 6 million it currently averages.Like SI, other publishers have stripped away the paid or subscriber walls surrounding their archives, and have seen a healthy bump in traffic for their efforts. The Atlantic opened its archive to non-subscribers in January, and has seen a 15 percent increase in page views. Newsweek opened its archive last fall. The New York Times made headlines in September when it ended its premium archive subscription program, TimesSelect, and opened up most of its archive to the public. According to the Times, search traffic to archive pages has more than doubled since doing so.Donahue points out that other sites have eschewed the traditional—and complex—navigation in favor of a stripped-down, reverse-chronological, bloggy approach. Popular Science, ReadyMade and a slew of other sites have made such a transition in recent years. Other magazines, like Complex and the Fader, have abandoned the traditional magazine Web site altogether, replacing it with a single blog.Other magazines have gone with a simpler—decidedly less sexy—approach. Publishers in the food category, for instance, have retrenched to build out their recipe sections—what Donahue calls “a proven strategy built on the original user generated content play”—and it’s paid off. Reader’s Digest’s AllRecipes.com gets 30 times the page views of rd.com. BHG.com is also above 100 million page views, while Epicurious and MarthaStewart.com lean on recipe content to drive top tier traffic. As most publishers know, there always seems to be a precipitous amount of bad news hanging over the magazine industry (newsstand and advertising numbers down, paper prices up). Yet, if trade magazine box scores are to be believed, online traffic for all magazines—both consumer and b-to-b—continues to grow.But, like all industry trends, the numbers tend to be skewed by the rarified air of magazines above, say, 10 million monthly page views. Indeed, unless you have photos of Lindsay Lohan as Marilyn Monroe, chances are your traffic is sitting somewhere far below that figure—in, for lack of a better term, the “traffic ghetto.”“‘Every magazine tells me great things about their Web strategy,’” wrote Discover Media CEO Henry Donahue, quoting a reporter with whom he was eating lunch, in a recent post on FOLIOmag.com. “‘Then I go back to check their Nielsen traffic and they’re too small to be measured.’”Magazine sites “have grown in the past few years by executing against the basics-unique online content updated multiple times per day, blogs, photo galleries, video, podcasts, user-generated content,” Donahue, a former CFO of Primedia’s Lifestyles Magazine Group, continues. “At this point, though, those features are just the price of admission.” Traffic-Driving TrendsSocial Networking.Fast Company is making a notable attempt to supercharge its user profiles into a full-blown social networking site. Though not a consumer site, Variety is also trying its hand at being Facebook-ish.Blogification.Several sites are jettisoning old-fashioned magazine navigation in favor of a stripped-down blog approach. Check out PopSci.com and ReadyMade. Recipes.Not as sexy as social networking or blogs, but a proven strategy built on the original user generated content play. Reader’s Digest’s AllRecipes.com gets 30 times the page views of rd.com. BHG.com is also above 100 million page views. Epicurious and MarthaStewart.com are also in the topmost tier of magazine sites.SOURCE: Henry Donahue, FOLIOmag.com
WILMINGTON, MA — Below are job listings previously published on Wilmington Apple during the week of May 19, 2019:Full-Time Manager of Embryology at Charles River LabsFull-Time Overnight Closer at Planet FitnessFull-Time Overnight Custodian at Planet FitnessFull-Time Millwork Estimator at Brockway-Smith CompanyFull-Time Auto & Manual Press Printer at 3STEP Sports LLCFull-Time Carpet Cleaning Technician at New England Carpet MasterPart-Time Physical Therapist (13 Weeks) at Advanced Travel TherapyFull-Time Senior Manufacturing Operations Manager at MKS InstrumentsFull-Time Driver at Classic Soft TrimFull-Time Installer at Classic Soft TrimFull-Time Finance Business Process Intern at Charles River LabsFull-Time Assistant Manager at Ametros Financial CorporationFull-Time Customer Service Representative at Watson MarlowFull-Time Associate Director (Global Applications Delivery) at Charles River LabsFull-Time Electro-Mechanical Maintenance Technician at Bausch & LombFull-Time Route Delivery Driver at OptimaFull-Time Delivery Driver at FedExFull-Time Senior QA Engineer at Spectra Medical DevicesFull-Time Senior Principal Electric Engineer at MKS InstrumentsFull-Time Help Desk Technician via Acra SolutionsFull-Time Content Strategy Manager at Analog DevicesFull-Time Event Manager at 3STEP Sports LLCFull-Time Loading Dock & Door Field Service Apprentice Position at Dock & Door Handling Systems Inc.Full-Time IT Business Analyst at World Travel HoldingsFull-Time Claims Representative at AmetrosFull-Time Warehouse Inventory Control Specialist at Vivint SolarPart-Time Delivery Courier Driver at Optima CourierFull-Time Warehouse Specialist at Access Information ProtectedFull-Time & Part-Time Caregivers & Home Health Aides at Guardian Angels Senior ServicesFull-Time Delivery Driver at Pepsi Co.Full-Time Human Resources Generalist at Heilind ElectronicsFull-Time Animal Care Technician at RAPS Consulting Inc.Full-Time Client Services Representative at AllOne HealthFull-Time Quality Assurance at CutisPharmaFull-Time Account Executive 3 (Enterprise Direct Sales) at ComcastPart-Time Engineering Intern at UniFirstPart-Time Inbound Expert at TargetFull-Time Water Mitigation Technician at Response Team 1Full-Time Carpet Cleaning Technician at Response Team 1Full-Time Movers & Drivers at Two Men And A TruckFull-Time Colony Manager at Charles River LabsPart-Time Package Hander at FedEx WarehouseFull-Time Entertainment Manager at K1 SpeedPart-Time Merchandiser at Red BullPart-Time Warehouse Loader at Red BullPart-Time Servers at 99 RestaurantPart-Time Dishwashers at 99 RestaurantPart-Time Line Cooks at 99 RestaurantFull-Time Corporate & SEC Paralegal at Analog DevicesFull-Time Bookkeeper/Business Office Director at Windsor PlaceFull-Time Service Technician at Cochrane VentilationFull-Time Client Relations Representative I at Charles River LabsPart-Time Recreation Assistant at CareOne WilmingtonFull-Time Technician I at Charles River LabsFull-Time Employee Relations Consultant at UniFirstFull-Time Shirt Presser at Anton’s CleanersFull-Time Bookkeeper/Business Office Director at Windsor PlaceFull-Time Executive Management Trainee at NAPA Auto PartsFull-Time Lead Driver at OptimaFull-Time Crane Operators at Sherman Crane Services(NOTE: Wilmington businesses — Feel free to send me your job postings at firstname.lastname@example.org.)Like Wilmington Apple on Facebook. Follow Wilmington Apple on Twitter. Follow Wilmington Apple on Instagram. Subscribe to Wilmington Apple’s daily email newsletter HERE. Got a comment, question, photo, press release, or news tip? Email email@example.com.Share this:TwitterFacebookLike this:Like Loading… RelatedNOW HIRING: 60 New Job Openings In Wilmington (Week of August 11, 2019)In “Business”NOW HIRING: 60 New Job Openings In Wilmington (Week of July 28, 2019)In “Business”NOW HIRING: 10 New Job Openings In WilmingtonIn “Business”
4 Soda flop. Coca-Cola Co. Stranger Things celebrates the 1980s, and with season 3 out July 4, what better way to give a taste of the decade then to revisit the infamous tweak to Coca-Cola known as New Coke. The beverage company tweeted Tuesday that it’ll pop open a limited release of New Coke to promote the new season of Stranger Things on streaming service Netflix. This comes 34 years after the release of the failed drink. Tags Starting on May 23 at 5 p.m. ET, the Coca-Cola Co. will release a limited-supply run of New Coke in the company’s online store. A bundle of two cans of the recipe and a limited-edition and numbered Stranger Things/Coca-Cola and Coke Zero Sugar 8-oz. glass bottle will be available for purchase. Coke will also set up free vending machines filled with New Coke in select cities. Customers who purchase tickets to the World of Coca-Cola in Atlanta or who spend $19.85 or more at Coca-Cola Store Las Vegas on certain days during the week of June 3 will also have an opportunity to score cans of New Coke. Stranger Things creators The Duffer Brothers directed a new series trailer that doubles as a commercial for the drink and will be played in select movie theaters starting May 24. In a first-of-its-kind partnership with Netflix, we’re bringing back New Coke as an innovative way to reach “Stranger Things” fans. https://t.co/m7MEfX6E4i pic.twitter.com/GKvRLZnpDP— The Coca-Cola Co. (@CocaColaCo) May 21, 2019 Released in April 1985, New Coke was the Atlanta-based company’s attempt to regain market share that it was losing to other drinks. The new recipe didn’t make any fans, causing a huge backlash among drinkers of the original. It took just three months after the release for Coca-Cola to announce it would reintroduce the old drink that summer, dubbing it Coca-Cola Classic. Stranger Things season 3 is set during the summer of 1985. Originally published May 21, 9:09 a.m. PT.Update, May 22: Includes additional info on how to get New Coke. Share your voice Comments TV and Movies
Listen at WEAA Live Stream: http://amber.streamguys.com.4020/live.m3uA discussion about bigotry and racism within the Republican Party between Lester Spence, associate professor of Political Science and Africana studies at Johns Hopkins University and Tony Campbell, Political Science lecturer at Towson University. Plus, in the wake of Pope Francis’ arrival in the U.S., we open up the phone lines to discuss the Pope, race and Black America. It’s all coming up this evening on AFRO’s First Edition with Sean Yoes.
Get the biggest Daily stories by emailSubscribeSee our privacy noticeThank you for subscribingSee our privacy noticeCould not subscribe, try again laterInvalid EmailMotorists are being warned of major roadworks this week as work begins on a major roundabout. The Aston roundabout on the A34, near to the junction with the A51 in Stone, is to undergo major works starting on Tuesday, August 28. The initial work will replace kerbs and improve the footways and drains and is expected to last for a month. Then from October 1, road resurfacing will take place, with full closures being put in place on Brooms Road and the A51 each night from 8pm to 6am. Read MoreCould motorists in North Staffordshire soon be fined for driving 1mph above the speed limit? This phase of the scheme is due to end on November 2. Staffordshire County Council’s cabinet member for highways and transport Helen Fisher said: “The Aston roundabout on the A34 is a busy junction and so this is an important improvement scheme. “Initial works will see kerbs replaced and improvements to drains and footways. Read MoreBeen on the A500? Well police have caught 100 drivers ignoring the speed limit today! “The main resurfacing works will take place at night in October so we’d ask people to bear this in mind and choose alternative routes if travelling into Stone on the A51 during these times. “Work has been scheduled for night times to minimise disruption, but we’d like to thanks people for their patience during the works period.” Want to keep up to date with the latest traffic and travel news?Each day Stoke-on-Trent Live journalists bring you the latest news on the roads and railways across Stoke-on-Trent, North Staffordshire, South Cheshire and further afield to help keep you on the move. For the very latest updates on roads including the M6, A500, A50 and more, visit our dedicated traffic and travel news channel here. We also run a live news feed each weekday, which you can access on our website’s homepage from 7am to 9pm from Monday to Friday. And for more as-we-get-it updates on the roads across the region and beyond, join The Sentinel’s traffic and travel Facebook group here. For more information visit www.roadworks.org