How to Get Out of the Traffic Ghetto

first_imgThe challenge for magazine publishers now, he says, is to take a step up out of the magazine site ghetto into competition with the real Internet players.Perhaps the biggest trend in publishers’ online playbooks these days is social networking—that is, building their own Facebook or MySpace communities within their urls. Fast Company announced in February the relaunch of its site with user profiles—representing a full-blown stab at social networking. “Our aim isn’t to create an impersonal business social network,” proclaimed Mansueto Digital president Ed Sussman, “but to greatly enhance the level of business conversation in the nation.”Also in February, Variety launched the Biz, for better or worse its attempt at a Facebook-style community. And Martha Stewart added social networking features to marthastewart.com last year.New ToolsWikis have clearly made an impression on magazine publishers—even if some admit they still have no idea what one is. Sports Illustrated launched an ambitious archival project, the SI Vault, opening up its 54-year archive to users for linking video, photos, statistics, and, of course, the obligatory Wiki-ing. SI executives hope all the cross-linking and search engine optimization inherent in the Vault will add 5 million monthly unique visitors to the 6 million it currently averages.Like SI, other publishers have stripped away the paid or subscriber walls surrounding their archives, and have seen a healthy bump in traffic for their efforts. The Atlantic opened its archive to non-subscribers in January, and has seen a 15 percent increase in page views. Newsweek opened its archive last fall. The New York Times made headlines in September when it ended its premium archive subscription program, TimesSelect, and opened up most of its archive to the public. According to the Times, search traffic to archive pages has more than doubled since doing so.Donahue points out that other sites have eschewed the traditional—and complex—navigation in favor of a stripped-down, reverse-chronological, bloggy approach. Popular Science, ReadyMade and a slew of other sites have made such a transition in recent years. Other magazines, like Complex and the Fader, have abandoned the traditional magazine Web site altogether, replacing it with a single blog.Other magazines have gone with a simpler—decidedly less sexy—approach. Publishers in the food category, for instance, have retrenched to build out their recipe sections—what Donahue calls “a proven strategy built on the original user generated content play”—and it’s paid off. Reader’s Digest’s AllRecipes.com gets 30 times the page views of rd.com. BHG.com is also above 100 million page views, while Epicurious and MarthaStewart.com lean on recipe content to drive top tier traffic. As most publishers know, there always seems to be a precipitous amount of bad news hanging over the magazine industry (newsstand and advertising numbers down, paper prices up). Yet, if trade magazine box scores are to be believed, online traffic for all magazines—both consumer and b-to-b—continues to grow.But, like all industry trends, the numbers tend to be skewed by the rarified air of magazines above, say, 10 million monthly page views. Indeed, unless you have photos of Lindsay Lohan as Marilyn Monroe, chances are your traffic is sitting somewhere far below that figure—in, for lack of a better term, the “traffic ghetto.”“‘Every magazine tells me great things about their Web strategy,’” wrote Discover Media CEO Henry Donahue, quoting a reporter with whom he was eating lunch, in a recent post on FOLIOmag.com. “‘Then I go back to check their Nielsen traffic and they’re too small to be measured.’”Magazine sites “have grown in the past few years by executing against the basics-unique online content updated multiple times per day, blogs, photo galleries, video, podcasts, user-generated content,” Donahue, a former CFO of Primedia’s Lifestyles Magazine Group, continues. “At this point, though, those features are just the price of admission.” Traffic-Driving TrendsSocial Networking.Fast Company is making a notable attempt to supercharge its user profiles into a full-blown social networking site. Though not a consumer site, Variety is also trying its hand at being Facebook-ish.Blogification.Several sites are jettisoning old-fashioned magazine navigation in favor of a stripped-down blog approach. Check out PopSci.com and ReadyMade. Recipes.Not as sexy as social networking or blogs, but a proven strategy built on the original user generated content play. Reader’s Digest’s AllRecipes.com gets 30 times the page views of rd.com. BHG.com is also above 100 million page views. Epicurious and MarthaStewart.com are also in the topmost tier of magazine sites.SOURCE: Henry Donahue, FOLIOmag.comlast_img read more

NOW HIRING 60 New Job Openings In Wilmington Week of May 19 2019

first_imgWILMINGTON, MA — Below are job listings previously published on Wilmington Apple during the week of May 19, 2019:Full-Time Manager of Embryology at Charles River LabsFull-Time Overnight Closer at Planet FitnessFull-Time Overnight Custodian at Planet FitnessFull-Time Millwork Estimator at Brockway-Smith CompanyFull-Time Auto & Manual Press Printer at 3STEP Sports LLCFull-Time Carpet Cleaning Technician at New England Carpet MasterPart-Time Physical Therapist (13 Weeks) at Advanced Travel TherapyFull-Time Senior Manufacturing Operations Manager at MKS InstrumentsFull-Time Driver at Classic Soft TrimFull-Time Installer at Classic Soft TrimFull-Time Finance Business Process Intern at Charles River LabsFull-Time Assistant Manager at Ametros Financial CorporationFull-Time Customer Service Representative at Watson MarlowFull-Time Associate Director (Global Applications Delivery) at Charles River LabsFull-Time Electro-Mechanical Maintenance Technician at Bausch & LombFull-Time Route Delivery Driver at OptimaFull-Time Delivery Driver at FedExFull-Time Senior QA Engineer at Spectra Medical DevicesFull-Time Senior Principal Electric Engineer at MKS InstrumentsFull-Time Help Desk Technician via Acra SolutionsFull-Time Content Strategy Manager at Analog DevicesFull-Time Event Manager at 3STEP Sports LLCFull-Time Loading Dock & Door Field Service Apprentice Position at Dock & Door Handling Systems Inc.Full-Time IT Business Analyst at World Travel HoldingsFull-Time Claims Representative at AmetrosFull-Time Warehouse Inventory Control Specialist at Vivint SolarPart-Time Delivery Courier Driver at Optima CourierFull-Time Warehouse Specialist at Access Information ProtectedFull-Time & Part-Time Caregivers & Home Health Aides at Guardian Angels Senior ServicesFull-Time Delivery Driver at Pepsi Co.Full-Time Human Resources Generalist at Heilind ElectronicsFull-Time Animal Care Technician at RAPS Consulting Inc.Full-Time Client Services Representative at AllOne HealthFull-Time Quality Assurance at CutisPharmaFull-Time Account Executive 3 (Enterprise Direct Sales) at ComcastPart-Time Engineering Intern at UniFirstPart-Time Inbound Expert at TargetFull-Time Water Mitigation Technician at Response Team 1Full-Time Carpet Cleaning Technician at Response Team 1Full-Time Movers & Drivers at Two Men And A TruckFull-Time Colony Manager at Charles River LabsPart-Time Package Hander at FedEx WarehouseFull-Time Entertainment Manager at K1 SpeedPart-Time Merchandiser at Red BullPart-Time Warehouse Loader at Red BullPart-Time Servers at 99 RestaurantPart-Time Dishwashers at 99 RestaurantPart-Time Line Cooks at 99 RestaurantFull-Time Corporate & SEC Paralegal at Analog DevicesFull-Time Bookkeeper/Business Office Director at Windsor PlaceFull-Time Service Technician at Cochrane VentilationFull-Time Client Relations Representative I at Charles River LabsPart-Time Recreation Assistant at CareOne WilmingtonFull-Time Technician I at Charles River LabsFull-Time Employee Relations Consultant at UniFirstFull-Time Shirt Presser at Anton’s CleanersFull-Time Bookkeeper/Business Office Director at Windsor PlaceFull-Time Executive Management Trainee at NAPA Auto PartsFull-Time Lead Driver at OptimaFull-Time Crane Operators at Sherman Crane Services(NOTE: Wilmington businesses — Feel free to send me your job postings at wilmingtonapple@gmail.com.)Like Wilmington Apple on Facebook. Follow Wilmington Apple on Twitter. Follow Wilmington Apple on Instagram. Subscribe to Wilmington Apple’s daily email newsletter HERE. Got a comment, question, photo, press release, or news tip? Email wilmingtonapple@gmail.com.Share this:TwitterFacebookLike this:Like Loading… RelatedNOW HIRING: 60 New Job Openings In Wilmington (Week of August 11, 2019)In “Business”NOW HIRING: 60 New Job Openings In Wilmington (Week of July 28, 2019)In “Business”NOW HIRING: 10 New Job Openings In WilmingtonIn “Business”last_img read more

New Coke returns for Stranger Things season 3

first_img 4 Soda flop. Coca-Cola Co. Stranger Things celebrates the 1980s, and with season 3 out July 4, what better way to give a taste of the decade then to revisit the infamous tweak to Coca-Cola known as New Coke. The beverage company tweeted Tuesday that it’ll pop open a limited release of New Coke to promote the new season of Stranger Things on streaming service Netflix. This comes 34 years after the release of the failed drink. Tags Starting on May 23 at 5 p.m. ET, the Coca-Cola Co. will release a limited-supply run of New Coke in the company’s online store. A bundle of two cans of the recipe and a limited-edition and numbered Stranger Things/Coca-Cola and Coke Zero Sugar 8-oz. glass bottle will be available for purchase. Coke will also set up free vending machines filled with New Coke in select cities. Customers who purchase tickets to the World of Coca-Cola in Atlanta or who spend $19.85 or more at Coca-Cola Store Las Vegas on certain days during the week of June 3 will also have an opportunity to score cans of New Coke. Stranger Things creators The Duffer Brothers directed a new series trailer that doubles as a commercial for the drink and will be played in select movie theaters starting May 24.  In a first-of-its-kind partnership with Netflix, we’re bringing back New Coke as an innovative way to reach “Stranger Things” fans. https://t.co/m7MEfX6E4i pic.twitter.com/GKvRLZnpDP— The Coca-Cola Co. (@CocaColaCo) May 21, 2019 Released in April 1985, New Coke was the Atlanta-based company’s attempt to regain market share that it was losing to other drinks. The new recipe didn’t make any fans, causing a huge backlash among drinkers of the original. It took just three months after the release for Coca-Cola to announce it would reintroduce the old drink that summer, dubbing it Coca-Cola Classic. Stranger Things season 3 is set during the summer of 1985. Originally published May 21, 9:09 a.m. PT.Update, May 22: Includes additional info on how to get New Coke. Share your voice Comments TV and Movieslast_img read more

Tonight AFROs First Edition with Sean Yoes Tuesday September 22

first_imgListen at WEAA Live Stream: http://amber.streamguys.com.4020/live.m3uA discussion about bigotry and racism within the Republican Party between Lester Spence, associate professor of Political Science and Africana studies at Johns Hopkins University and Tony Campbell, Political Science lecturer at Towson University. Plus, in the wake of Pope Francis’ arrival in the U.S., we open up the phone lines to discuss the Pope, race and Black America. It’s all coming up this evening on AFRO’s First Edition with Sean Yoes.last_img read more

Supercharging the BandAid Five futuristic bandages that could take wound healing to

first_imgToday’s bandages are pretty good at covering up wounds, sealing them off from infectious bacteria and allowing the body to go to work patching up the damage. But could there come a time when bandages play more of an active role in accelerating healing and fighting infection, so we can peel them off and get on with our lives sooner? A number of research groups around the world have already produced promising experimental versions of futuristic bandages that could take our healing game to the next level. Here’s a look at some of the more interesting examples. How to improve today’s typical wound dressing is a problem researchers are coming at from all kinds of angles. This includes everything from using body heat to hurry things along, to hydrogels that deliver medicine to the site, to bandages that take their cues from the healing properties of scabs. Amid all this exciting progress, there are two mechanisms in particular that are providing promising paths forward. One centers on the notion that electrical currents can be harnessed to speed up healing by killing off bacteria and promoting blood flow to the site. This has long been explored as a way of accelerating wound healing, but one 2015 study started to give the idea real substance. staff reporter, 360Dx, 2018 The other revolves around fluctuating pH levels in fluids at the site of a wound. By sneaking sensors into wound dressings that can monitor these biomarkers, scientists are coming up with inventive ways to not only track the progress being made behind the curtain, but even deliver medication automatically as it is required. Here are five experimental prototypes that you won’t be seeing in the clinic any time soon, but do leverage these technologies to demonstrate what wound dressing could look like further down the track. Electrifying the Band-Aid A wound treated via electrical stimulation (right) versus one left to heal normally (left), after 10 days healing time, as part of a 2015 study at the  University of Manchester  University of Manchester  We recommend A prototype of the bandage developed by researchers from the University of Nebraska-Lincoln, Harvard Medical School and MITUniversity of Nebraska-Lincoln The prototype smart bandage developed at Tufts UniversityNanoLab – Sameer Sonkusale, Tufts University Back in 2015, scientists at Washington State University published a paper detailing what they described as an electronic Band-Aid. The device consisted of a conductive carbon fabric that could be fed with an electrical current, which generated hydrogen peroxide that served to kill antibiotic-resistant bacteria. The team tested out the tech on pig tissue against the multi-drug resistant bacteria Acinetobacter baumannii, where it reduced the population to 1/10,000th of its size within 24 hours. Powered by the human body Blood Assay Can Predict Latent TB That May Become Active in Children, Study Finds Back in 2017, we looked at a smart bandage that also used gels to contain tiny doses of different medicines, with a built in micro-controller sending a voltage through certain fibers to selectively release the drugs inside. These could be triggered automatically by fluctuating pH levels or even glucose, or alternatively, has the capacity to be triggered wirelessly by a smartphone.”This is the first bandage that is capable of dose-dependent drug release,” University of Nebraska-Lincoln assistant professor and team member Ali Tamayol said at the time. If a wound has turned chronic, sensor areas on the Flusitex bandage will glow when exposed to UV lightEmpa/CSEM Grail Raises $900M in Series B Round FDA Releases Discussion Paper on LDT Regulation After Gathering Stakeholder Feedback A University of Wisconsin-Madison researchers fits a smart bandage around the wrist of graduate student Yin LongSam Million-Weaver While the potential of using electricity to promote wound healing has been explored through clunky electrotherapy units and the like, last year scientists at the University of Wisconsin-Madison published research describing a decidedly more portable option. With a band wrapped around the patient’s torso embedded with nanogenerators to harvest energy from the movement of the ribcage during breathing, the system could provide power to an electric bandage. During experiments, this healed skin-thick wounds in lab rats within three days, compared to the 12 days it took a control group. A bandage that glows when it’s time to go Google Analytics settings Singapore Team Develops Sequencing Method to Calculate Fetal Fraction for Targeted Prenatal Tests Leaning on pH levels for wound monitoring is one thing, but could such an approach be used to deliver medicines as needed? Last year, a team at Tufts University demonstrated how such a thing could be possible through a smart bandage with a built-in sensor to measure pH values of the wound. A built-in microprocessor uses these readings to determine if an infection of inflammation is present, with higher levels again indicating that all is not well. If that’s the case, it heats up antibiotic gels that release drugs in response to the threat. Bringing the smartphone into the mix Privacy policy Before (L) and after (R) images show the population of bacteria (green) was drastically reduced following the application of the an electrified scaffoldWashington State University Danaher Q1 Revenues Rise 7 Percent 360Dx, 2017 Turna Ray, 360Dx, 2017 FDA Issues Warning Letter to Becton Dickinson Over Facility Violations staff reporter, 360Dx, 2017 360Dx, 2017 Powered by I consent to the use of Google Analytics and related cookies across the TrendMD network (widget, website, blog). Learn more Monica Heger, 360Dx, 2017 Monitoring the progress of a wound presents something of a dilemma for clinicians, as repeatedly peeling back the dressing for a look invites a greater risk of infection. Back in 2017, scientists in Switzerland demonstrated a bandage that glows when the wound becomes chronic. This is based on the idea that pH levels of the wound’s fluids spike at eight and then settle on five or six if it is healing healthily, while a steady seven or eight indicates a chronic situation. The bandage has custom-made molecules within it that light up only when pH is at 7.5, while anything else means the dressing can be left in place. A drip-feed of on-demand medication Yes Nolast_img read more

Motorists warned of roadworks on major roundabout which are set to begin

first_imgGet the biggest Daily stories by emailSubscribeSee our privacy noticeThank you for subscribingSee our privacy noticeCould not subscribe, try again laterInvalid EmailMotorists are being warned of major roadworks this week as work begins on a major roundabout. The Aston roundabout on the A34, near to the junction with the A51 in Stone, is to undergo major works starting on Tuesday, August 28. The initial work will replace kerbs and improve the footways and drains and is expected to last for a month. Then from October 1, road resurfacing will take place, with full closures being put in place on Brooms Road and the A51 each night from 8pm to 6am. Read MoreCould motorists in North Staffordshire soon be fined for driving 1mph above the speed limit? This phase of the scheme is due to end on November 2. Staffordshire County Council’s cabinet member for highways and transport Helen Fisher said: “The Aston roundabout on the A34 is a busy junction and so this is an important improvement scheme. “Initial works will see kerbs replaced and improvements to drains and footways. Read MoreBeen on the A500? Well police have caught 100 drivers ignoring the speed limit today! “The main resurfacing works will take place at night in October so we’d ask people to bear this in mind and choose alternative routes if travelling into Stone on the A51 during these times. “Work has been scheduled for night times to minimise disruption, but we’d like to thanks people for their patience during the works period.” Want to keep up to date with the latest traffic and travel news?Each day Stoke-on-Trent Live journalists bring you the latest news on the roads and railways across Stoke-on-Trent, North Staffordshire, South Cheshire and further afield to help keep you on the move. For the very latest updates on roads including the M6, A500, A50 and more, visit our dedicated traffic and travel news channel here. We also run a live news feed each weekday, which you can access on our website’s homepage from 7am to 9pm from Monday to Friday. And for more as-we-get-it updates on the roads across the region and beyond, join The Sentinel’s traffic and travel Facebook group here. For more information visit www.roadworks.orglast_img read more