now people pay more attention to the overall image, and good appearance will attract more attention, especially women pay more attention to their beauty, is also very good to drive the development of the whole beauty market, bring the opportunity.
Third, to a proper extent of publicity. Small beauty salon franchise publicity is not casually publicity, the first to clear its own position and advantage, to find their own strengths and unique place, propaganda positioning "unique selling proposition unique selling point, is to tell the customer who you are, what is what. There are many advantages, the city concise and to the point; in the country, and every city has many beauty salons, many high-end luxury decoration, the atmosphere is not a few, joined the chain is too many to count, if it is just a simple advertising language is set to " beauty SPA health ", there is no better place what and it is difficult for consumers to remember, to emerge from the numerous competitors.
Fourth, highlighting the image details. Shop decoration, interior decoration, exterior door signs, these are beauty salons must do a good job details. The beautician’s manners, dress, which is also the small beauty salon franchise, must pay attention to the details. Clear the content of these images, you can start from these positions, improve the image.